Helen Reddy CP-80438
Akihiko Tsukamoto
Japanese, born 1952
1977
A 1977 silkscreen poster by Akihiko Tsukamoto that advertises singer Helen Reddy by reimagining a cigarette pack, using pared-down shapes and branding as a visual metaphor.
A wide, flattened cigarette-like band slices across a burnished bronze field, its cream wrapper interrupted by a vivid red textured mark and elegant VIRGINIA lettering set above a quiet brown gradient and a small line of Japanese text.
It exemplifies 1970s Japanese graphic design's blending of commercial advertising and conceptual art, using silkscreen, minimal form, and ironic metaphor to aestheticize and comment on consumer culture and celebrity.
Medium
Silkscreen
Dimensions
28 5/8 x 40 9/16" (72.7 x 103.0 cm)
Classification
Department
Credit
Gift of the designer
Accession
288.1980
Palette
Exhibitions
