Ausstellung Europaisches Kunstgewerbe
Herbert Bayer
American, born Austria. 1900–1985
1927
A lithograph poster by Herbert Bayer promoting a 1927 Leipzig exhibition of European applied arts, where a strict grid of colored blocks and bold sans‑serif letters makes the announcement itself the design.
A checkerboard of red, blue, and gray panels filled with stark white, geometric letters turns the title into an architectural, rhythmic pattern that you must scan and decode.
A prime example of Bauhaus modernist typography and grid thinking, it helped codify modular layouts and stark, functional poster design that influenced twentieth‑century graphic communication.
Medium
Lithograph
Dimensions
19 x 12 1/2" (48.3 x 31.8 cm)
Classification
Department
Credit
Gift of Philip Johnson
Accession
371.1950
Palette
Art Terms
Exhibitions