Bauhausbücher
László Moholy-Nagy
American, born Hungary. 1895–1946
1925
A 1925 letterpress announcement by László Moholy-Nagy that promotes the Bauhausbücher series while demonstrating the movement’s modernist design ideals through photographic imagery and bold typographic hierarchy.
You first notice a photographic spread of book covers hovering above a strict typographic grid—oversized sans‑serif headings, a vertical black bar listing the volumes, and numerical price tables that create a crisp, dynamic tension between image and information.
The sheet shows how Bauhaus practitioners turned commercial printing into a tool of modernist persuasion, marrying photomontage, asymmetrical layout, and functional typography to reshape graphic design and mass communication.
Medium
Letterpress
Dimensions
11 5/8 x 8 1/4" (29.5 x 21 cm)
Classification
Department
Credit
Jan Tschichold Collection, Gift of Philip Johnson
Accession
757.1999
Palette
Art Terms
Exhibitions
