New York State Theater, Lincoln Center, 23 Apr 64
Robert Indiana
American, 1928–2018
1964
A 1964 lithographic poster by Robert Indiana promoting the New York State Theater at Lincoln Center, using stencil-like letters and a radiating wheel motif to turn a theatre announcement into a bold visual emblem.
You’re struck by a drum-tight field of deep maroon interrupted by sunflower-yellow discs and stenciled characters arranged in vertical columns, all converging on a coglike radiating wheel that reads like a mechanical spotlight or marquee.
Bridging Pop Art and commercial design, the poster helped redefine modern American graphic identity by treating a civic cultural announcement as public art and influencing how institutions used iconic, simplified imagery in the 1960s.
Medium
Lithograph
Dimensions
45 3/4 x 29 3/4" (116.0 x 75.5 cm)
Classification
Department
Credit
Given anonymously
Accession
875.1979
Palette
Art Terms
Exhibitions