Wait Till It Stops
Zero (Hans Schleger)
British, 1898–1976
1949
A 1949 photolithograph poster by Zero (Hans Schleger) that uses a cropped photographic eye, bold diagonals, and a red triangle to urge passengers to “wait till it stops” before getting on or off a bus or tram.
What hits you first is the giant, half-seen eye with a tiny red triangle in its pupil, sliced by pale diagonal bands across muted sepia and orange planes so the elegant script and stark geometric symbol read like an urgent cinematic warning.
It exemplifies postwar modernist public-safety design, showing how designers like Zero translated photographic realism and abstract geometry into a concise, emotionally direct visual language for civic communication.
Medium
Photolithograph
Dimensions
19 3/8 x 32 1/8" (49.2 x 81.6 cm)
Classification
Department
Credit
Gift of the Royal Society for the Prevention of Accidents
Accession
359.1953
Palette
Art Terms
Exhibitions
