City: Brännpunkter I Kommersiella Livet

City: Brännpunkter I Kommersiella Livet

Georg Trump
German, 1896–1985
c. 1931
A letterpress specimen sheet by Georg Trump presenting and marketing his 'City' typeface by showing how it functions in commercial advertising and print.
You’re immediately struck by its machine‑age clarity: a bold blue arrow and circular map vignette intersect the stenciled black word “CITY,” while a red headline and crisply set Swedish body text balance decorative punch with typographic restraint.
As a 1930s specimen, it embodies the modernist move toward geometric, industrial type design and helped promote the idea of a typeface as a coherent visual style for advertising and mass printing.
Medium
Letterpress
Dimensions
11 1/2 x 8 1/4" (29.2 x 21 cm)
Classification
Credit
Jan Tschichold Collection, Gift of Philip Johnson
Accession
1011.1999
Palette
Art Terms
Exhibitions
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