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City eine Neue Schrift nach Zeichnungen von Prof. Georg Trump

City eine Neue Schrift nach Zeichnungen von Prof. Georg Trump

Georg Trump
German, 1896–1985
c. 1931
A letterpress title sheet announcing Georg Trump’s new display typeface “City,” using minimal, restrained typography to present the face itself.
What strikes you is the large field of blank paper interrupted only by a compact rectangular stamp near the lower center containing the heavy, industrial word “CITY” and small German explanatory lines, creating a tense contrast between emptiness and bold letterforms.
Trump’s City is a hallmark of 1930s industrial modernist typography—its bold, geometric display forms and understated presentation helped define signage and advertising aesthetics and influenced later modernist type design.
Medium
Letterpress
Dimensions
11 11/16 x 8 1/4" (29.7 x 21 cm)
Classification
Credit
Jan Tschichold Collection, Gift of Philip Johnson
Accession
1013.1999
Palette
Art Terms
Exhibitions
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